Promotional mix strategies a comparative Case study of lic of India and max life Insurance company limited with special reference to Kumaun division of Uttarakhand

Thesis by Ankita Arya (2024). Guide: Kumar, Vijay. Subject areas: Economics & Development. Source: Shodhganga.
Type: Thesis
Language: English
Year: 2024
Author: Ankita Arya
Tags: Economics & Development
Thesis